Filter the dashboard
Two filters at the top of the page apply to every card:- Agent: Choose one or more Navattic Agents. The filter shows All when no agent is selected.
- Date range: Pick a custom range or a relative range such as the last 30 days. The dashboard opens on the last 30 days.
Stat tiles
The row of tiles at the top summarizes the selected range. Hover over a tile for the exact counts and the comparison behind its trend.
Each tile shows a percentage trend. For ranges of 31 days or less, it compares the range with the previous period of the same length. For longer ranges, it compares the latest full month with the month before it.
If you have not set up any outcomes, Outcomes reached shows “No outcomes configured”.
Visitor funnel and outcomes
The Visitor funnel shows how visitors move through your agents:- Visitors: Unique visitors who had a conversation.
- Engaged visitors: Visitors with at least 2 visitor messages in a conversation, with the percentage of all visitors.
- Outcomes reached: Outcomes reached, with the percentage of visitors and of engaged visitors.
Outcome rate by flow
The Outcome rate by flow card shows which flows lead to outcomes. Each bar is the percentage of conversations that reached an outcome, out of the conversations where the flow was on screen at least once. Hover over a bar to see the number of conversations and outcomes reached for that flow. The card ranks flows by conversation count and shows the 10 most shown. When you have more flows, a note at the bottom of the card gives the total. The card is hidden when you have no outcomes.Conversations by month
The Conversations by month chart shows total conversations, engaged conversations, and outcomes reached for each month in the range. The outcomes series is hidden when you have no outcomes.Signals
When you have signals set up, two cards show what visitors bring up:- Signals over time: A line chart with one line per signal, named in the legend below the chart. It plots weekly detections for the five most-detected signals.
- Signals by count: A ranked bar chart of the number of conversations where each signal was detected. It shows the 10 most-detected signals. Hover over a bar to see the monthly counts.
Top accounts
The Top accounts card lists up to six companies, ranked by outcomes reached and then by conversations. For each account it shows visitors, conversations, outcomes, and the date of the last conversation.Top accounts needs Account Based Engagement to be enabled in your workspace. Without it, the dashboard shows an Account Based Engagement card in its place. To see every account, go to Accounts.
Peak hours, talk time, and conversations per day
Three charts at the bottom of the page cover when and how visitors use your agents:- Peak hours: Conversations by hour of the day, stacked by agent.
- Talk time comparison: Daily talk time for visitors and for the agent, in minutes.
- Conversations per day: Daily conversation counts, stacked by agent.
Next steps
Conversations
Read transcripts and replay individual sessions.
Signals
Define the buying-intent signals the dashboard counts.